Professional Products We Use!

MATRIX is a leading professional hair care and hair color company in the United States, committed to the development of the salon professional, offering a wide range of hair care, hair colour, and styling products for all hair types.

In 1980, a hairdresser named Arnie Miller founded Matrix, a company whose name was inspired by the idea of synergy and togetherness.

He wanted to weave together a matrix of support for every stylist, every hair type, and every business model. He created Matrix, a brand where everyone belonged—and everyone felt welcome.

42 years later his legacy lives on through the network of high-quality products and innovative technology. All products for the Americas are manufactured in Canada, in a carbon-neutral facility. Through extensive research and development, Matrix continues to create new categories and collections that adhere to a rapidly changing diversity of clients and needs. As our company Mantra states, and we truly do believe, Matrix is for: All Hair types, All Humans

Ask a curly girl about her hair and she’ll tell you about her life. She’ll tell you about her childhood, her family, her friends, and the way she sees herself in the mirror. We’ve spent two decades at the center of this conversation. It’s curly, it’s complicated, it’s fun, and we get it.

That’s why our products are all inspired by conversations with real people. And our stylists won’t just give you amazing curls, they’ll teach you how to create them on your own. We help women believe in the very simple idea of loving their curls in their own way. It’s not dogma, it’s Deva®.

Curly hair is bold, natural, beautiful, and it’s our mission to celebrate your unique curls.

It drives everything we do..

Our specialty is haircolor cleansing and conditioning. Our vision is for you to love your haircolor. We make color fade a thing of the past. For luxurious and healthy hair. Stop Fade. Extend haircolor happiness. Our products are 100% Vegan, Gluten-Free. Sulfate-Free. PPD-Free. Ammonia-Free. Peroxide-Free. Cruelty-Free. No Animal Testing. Health and safety are important to us. We only use direct dyes that are safe and FDA/EU compliant.